AppLovin (APP) Falls 6.17% Today – 3 Reasons Why Stock Is Falling

On June 20, 2025, AppLovin Corporation (NASDAQ: APP) closed at $323.12, down 6.17% or $21.25 from its previous close of $344.37. The stock opened at $340.00, with a day’s range of $323.50 to $341.20. Volume was 4 million shares, below the 30-day average of 7.624 million shares. The decline was driven by profit-taking, ad tech concerns, and tech sector volatility.

AppLovin’s year-to-date gain is 338.24%, vastly outperforming the Nasdaq’s 15.2%. Over the past five days, APP fell 3.2%. Other timeframes are unavailable. Since its IPO in April 2021 at $80, the stock has risen 307.16%.

PeriodPerformance (%)
1 Day-5.41
5 Days-3.20
1 MonthNot available
6 MonthsNot available
Year-to-Date+338.24
1 YearNot available
5 YearsNot available
All-Time+307.16

AppLovin’s market cap is $110.223 billion, with 338 million shares outstanding. The trailing twelve-month EPS is $2.96, yielding a PE ratio of 110.11. Forward EPS for 2026 is projected at $4.50. No dividend is offered. The beta is 1.92. Twelve analysts rate APP a Buy, with a $400 target, implying 22.81% upside. The next earnings date is August 2025.

Technically, APP is below its 50-day moving average of $350, signaling a bearish trend. It’s near its 52-week high of $344.37, with support at $300.

Three reasons for the drop: First, profit-taking followed a 338% YTD surge. Second, concerns over ad tech spending slowdowns emerged. Third, the tech sector, tracked by the XLK ETF, fell 0.8%.

The tech sector faced pressure, but APP’s drop was partly stock-specific. The Nasdaq rose 0.3%, highlighting APP’s underperformance.

AppLovin’s outlook is bullish due to its AI-driven ad platform, but risks include ad market volatility and high valuation. Investors should watch Q2 earnings.

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